BASICS ADVERTISING 03. IDEATION

659.1/B2/3 Nik Mahon Londres: AVA Publishing, 2011 - Disponible en: Chacarilla Recursos Digitales - CONTENIDO: p.8 What is ideation -- p.40 Breaking through to ideas -- Using creative tools to generate ideas -- p.124 Executing creative ideas successfully.

BASICS ADVERTISING 03. IDEATION